onsdag 27 oktober 2010
BNQT.com - Flat Fitty Interview
"Elizabeth Miller athlete/promotions coordinator at Flat Fitty"
"Some of the dudes at the Carlsbad office"
"My signature snap back cap yyyaohw!"
Huumkay!
BNQT.com recently hooked up with my team baaaoous at awesome Flat Fitty headwear , all for an update/interview! They also talked good about Me and my signature cap , that feels good!
Thanx Elizabeth , I appreciate that!!
Here is a small out take from the interview:
BNQT - FIRST OFF, WHAT DISTINGUISHES FLAT FITTY FROM OTHER HAT MANUFACTURERS?
Elizabeth - Quality is key for any brand trying to distinguish itself today. We explain how many headwear manufacturers blindly trust factories to attempt quality levels with no oversight or on-sight quality control methods. Flat Fitty allows established and upcoming brands alike to stand out, quality wise, in a very crowded and competitive marketplace. Flat Fitty has two offices in two continents; both American staffed and managed, one in Asia and the other in Carlsbad, California. The Asia office acts as the directional hub, the watchdog that makes sure clients get their design achieved to their exact vision the first time. Our Cali offices acts as the sales and marketing hub, with our primary focus being meeting clients and showing them how high our quality is compared to other manufacturers out there.
BNQT - I'M REALLY FEELING THE ANTON GUNNARSSON SNAP-BACK AND LOVE HOW THE LOGO OVERFLOWS ONTO THE BRIM. WAS THIS DIFFICULT TO DO?
Elizabeth - Yeah, Anton Gun (Gunnarsson) is simply Awesome. This guy not only kills it as a Snowboarder, he has an artistic expression and a personality that keeps people talkin'. When I first saw his 80's-inspired monster-man with old-school headband barfing I was like WTF - haha! The method used on this graphic (logo) was simply a flat embroidery. The challenge with any graphics overflowing to the top brim is that each portion of the hat (panels and brim) is custom manufactured separately. With this much detail it has to be ensured that it is matched up and joined just right, too much or too little and you'll loose the detail that Anton worked so hard to achieve. Attention to detail, quality and a solidly designed piece is what makes this design so successful. Gotta love the mystery behind what inspired this one!
(for the rest of the interview and a look at some other colabs)
http://www.bnqt.com/blogs/detail/Street-Beat-Flat-Fitty/6656
http://www.flatfitty.com
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